Published on Wednesday 17 May 2017 in Vanarama National League News
For the third year running, Vanarama hosted The National League Big Day Out at Wembley which featured the Promotion Final played out between Forest Green Rovers and Tranmere Rovers.
The prize for the winners? Entry into the Football League and the opportunity to climb the football ladder to the Premier League, and enjoy the financial benefits provided by Sky TV and increased attendances.
Every year we seek to create an engaging experience for fans of both teams, a responsibility as the leagues' sponsor we take very seriously. So this year we decided to go big and host our first ever Big Day Out Fan Zone - for one day only we took over Arena Square and created a day that Tranmere fans will always remember (even if the result didn't go their way).
The Fan Zone created a buzz around the event unseen at this level of football. Normally, fan zones are the preserve of events such as The FA Cup, NFL at Wembley or World Cup Internationals, but at Vanarama we are always looking to do things bigger and better, so what better way than an event Fan Zone?
Now in its second year, another innovation is our Vanarama Ultimate Fan. This gives a lucky fan the once-in-a-lifetime opportunity to present the Promotion Final Trophy to the winning team's captain and meet players pitch side. The prize includes expenses, a meal in The Wembley Suite and a tour of Wembley for them and three guests.
Vanarama has now completed three seasons as title sponsors of The National League, and August will see us embarking on a fourth where we aim to continue innovating with our sponsorship and looking to break the mould of sports sponsorship in everything we do.
Roll on August for season four!
Take a look at the video below: